Description
Your venue is your largest fixed-cost commitment and your most important operational partner. The site inspection must go beyond the polished tour: walk the loading docks, count the columns, measure ceiling heights, verify floor load capacity for your heaviest exhibitors, and walk from the furthest exhibit space to the nearest power drop. The venue contract contains 10 clauses that determine whether your show is financially protected or financially exposed: space reservation and attrition (guarantee your realistic worst case, not your best-case projection), force majeure (must cover government gathering restrictions explicitly post-2020), cancellation penalties, service and utility exclusivity with current pricing guaranteed, labor jurisdiction, hold harmless mutuality, marketing and signage rights, renovation contingencies, and payment terms tied to your cash flow. This engagement supports site inspections, evaluates venue proposals against all 10 clauses, and provides negotiation guidance on each. Engagement for Tyler-Longview-Athens MSA shows targeting regional Texas and national venues.